Compress GIF for Email

Pre-configured for Email's limits. Target size: 1 MB · Recommended width: 600px.

Email GIF Tips

Most email clients block images larger than 1 MB — some even block anything over 100 KB.
600 px is the standard email template width for desktop clients.
10–15 frames is usually enough — email animations don't need to be smooth to work.

What is the recommended GIF size for email?

Aim for under 1 MB — ideally 200–500 KB. Many clients throttle load time for larger images.

Will animated GIFs play in Outlook?

Outlook 2007–2019 shows only the first frame of an animated GIF. Design the first frame to be meaningful on its own.

What width should my email GIF be?

600 px is the standard email content width for desktop. Use 320 px for mobile-first campaigns.