Compress GIF for Facebook

Pre-configured for Facebook's limits. Target size: 8 MB · Recommended width: 720px.

Facebook GIF Tips

Facebook converts uploaded GIFs to MP4 video for playback in the feed.
The feed image width is 720 px — use this for crisp display.
Keep GIFs under 8 MB for fast upload; very large files may fail on slow connections.

What is Facebook's GIF upload limit?

Facebook allows GIF uploads up to approximately 8 MB in posts and comments.

Why doesn't my GIF animate on Facebook?

Facebook converts GIFs to MP4 for performance. If animation stops, try uploading directly rather than sharing a link.

Can I use GIFs in Facebook ads?

Animated GIFs are not supported in Facebook Ads. Use an MP4 video file instead.